The LG Twins’ victory in the KBO League has created a sensation in the world beyond baseball. LG players and fans, who tasted the championship after eagerly waiting for the last championship in 1994, received attention day after day. LG and kt wiz’s Korean series were sold out throughout the five games, and most of the multiplex theaters that broadcast the game live were also sold out, showing their box office power. Expensive watches and high-end drinks, which the late LG Group president Koo Bon-moo prepared for the next championship, were finally “unsealed” by LG’s victory, drawing more attention.
LG’s victory also drew attention on the 14th, the day after the Korean Series. LG captain Oh Ji-hwan, who was named the MVP of the Korean Series, said, “The watch is the keepsake of the previous president. I hope it will be exhibited so that many people can see it,” he said. LG manager Yeom Kyung-yeop’s “reward payment pleasure,” which received as much attention as “watch injury,” also belatedly drew attention. Ahead of the Korean Series, manager Yeom pledged, “If we win, we will select the next best player, excluding the Korean Series MVP, and give you 10 million won in prize money.” After winning the Korean Series, manager Yeom selected two players, Park Dong-won, the main character of the second game’s come-from-behind shooting, and Yoo Young-chan, a pitcher who did his part as an intermediate pitching group.
But the prize was doubled on the night of the 13th. During the team dinner, there was an opinion, “Why don’t we increase 20 million won and share 10 million won each rather than share 10 million won?” and manager Yeom willingly decided to increase the prize money. The prize money offered to motivate him to win the Korean Series drew more attention due to manager Yeom’s great pleasure.
The festival continues the day after the Korean series. The Seoul Metropolitan Government, LG’s home base, has decided to review the welcoming party at Seoul Plaza. Seoul Mayor Oh Se-hoon said on his social networking service (SNS), “It’s good news that I’ve been waiting for so long. “As the mayor of Seoul, I cannot help but feel great joy,” he said. “The promise to celebrate the victory of the Seoul-based team last year to the president of the Korea Baseball Organization (KBO) Heo Gu-yeon is still valid. We will actively consider holding a welcoming ceremony for the LG Twins’ victory celebration with citizens at Seoul Plaza, he said.
Companies that have sponsored the LG Twins club have held a series of integrated championship celebrations. Clothing sponsor Prospectx will have a 30% discount on clothing and 20% off shoes and supplies until the 27th. In addition, Shinhan Card, which sponsored the LG Twins for 16 years, will issue a limited edition commemorative card for 2,900 people to commemorate its “first championship in 29 years.” It is also noteworthy that discount promotions of LG affiliates such as electronics and telecommunications are being considered.
Thanks to winning the Korean Series, he also earned a lot of bonuses. The LG Twins are expected to receive about 4.4 billion won through postseason entry proceeds, winning dividends, and bonuses from its parent company. The KBO secretariat and 10 teams have a cap on bonuses for performance, so LG Group can give the team 1.47 billion won, or 50% of the total 2.94 billion won in profits and dividends. High-end soju and watches by the late president Koo Bon-moo, who has long attracted attention, are expected to be presented at an official celebration to celebrate the LG Twins’ victory this week.